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The truth, the whole truth, and nothing but the truth?
The truth, the whole truth, and nothing but the truth?
1
of
10
Big Tobacco said which of the following statements?
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“Today's teenager is tomorrow's potential regular customer.”
“Gummy Bears [are] addictive like cigarettes.”
“How do infants avoid second-hand smoke? At some point they begin to crawl.”
All of the above
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2
of
10
A United States Judge ordered the tobacco industry to correct their lies and admit that: “Cigarettes are a finely-tuned _______________ device designed to __________ people.”
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0
stress relief; help
nicotine delivery; addict
cancer creating; kill
musical; relax
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3
of
10
How many minutes does smoking a cigarette take off your life?
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2 minutes
5 minutes
11 minutes
34 minutes
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4
of
10
Which of the following advertising strategies have NOT been suggested by Big Tobacco?
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Reaching a younger audience by advertising on ice cream trucks
Advertising tobacco products on the backs of cereal boxes
Placing in-store advertising signs at a child's eye level
Advertising in school bathrooms
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5
of
10
In 1978, a document from Big Tobacco described cancer as “an essential ingredient of life”.
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True
False
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6
of
10
Complete the following statement made by Bennett LeBow, a Big Tobacco executive in 1998: “If [Big Tobacco] is really, really not selling to __________, we're all going to be out of business."
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Seniors
Asia
Children
Venture capitalists
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7
of
10
In the past, Big Tobacco has compared the addictiveness of nicotine in cigarettes with coffee. What is the addictiveness of nicotine actually comparable to?
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Heroin
Cocaine
Alcohol
All of the above
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8
of
10
A tobacco company called young adult smokers “the last generation of customers”.
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True
False
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9
of
10
When one tobacco executive was reminded that smoking can lead to underweight babies, what did he say?
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"Some women would prefer smaller babies."
"No comment."
“We do everything we can to keep children safe.”
“That research is ridiculous. Babies don’t smoke.”
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10
of
10
Big Tobacco says they want you to quit smoking, and they mean it!
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0
True
False
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